Ace Zhuo
2023.11.16
Toxic Backlinks SEO which are harmful to your business. NOT RECOMMENDED
I am dropping my rating to 1 star.
Nytelock outsource the job to foreign and the account manager that were tagged onto our project were the founder itself Chad.
We entrusted them with our project for 2 years, and upgraded to Enterprise plan for a full year.
After having our SEO ranking stagnant/worse for the whole 2023, we ran an audit on their work.
It was my negligence as I had never wanted to audit their work nor check on them and it actually back-fired.
We found high toxic backlinks linked to our site accumulated over the year, to make the matter worse, the team are not aware about it until my team audited our website's backlinks. We basically had to do the work for Nytelock and clean up the mess they made.
1. High Toxic backlinks
2. No account manger (Chad doesn't check on them) He simply forward whatever his team sent him.
3. Non-locals (yeah surprisingly)
4. No dedicated SEO team.
5. 1/4 reports since I requested for monthly report to ease their reporting, Chad cut off 3 weeks of report and send me 1 week of report. I'm confuse too. Lazy to compile?
6. No ownership on backlinks created, Chad is clueless about it.
7. Doesn't use SEMrush? Curious when website mentioned SEMrush audit.
8. Do check if the "Quality Backlinks" even get indexed, they have no idea as well.
9. Missing Guest Post, not stated in contract due to we signed with them during Dec 2022 and they updated Enterprise package with 2 guest post starting from June 2023 onwards. So we are not entitled in a way, hence it is missing. Yeah, why sign annual plan? You short change yourself in the end.
Detailed feedbacks will be provided with screenshot after we salvage our SEO conditions. Recorded conversation with Chad as well.
Extremely disappointed with Nytelock and Chad.
